What´s the real message here?

This is one of the assignments that I have enjoyed the most during the whole semester. When I started researching about these keywords, I spent like two hours just watching Gary Vaynerchuk´s videos and understanding Brazen Careerist web site. It was very interesting to find out about the two. At first I didn’t know what Brazen Careerist was, I wasn’t sure if it was the name of a person or what. After looking trough some stuff, I could realize what it was. I also found how could Gary Vaynerchuk connect in a certain way with Brazen Careerist, and I will explain all of these some more.

The first thing I run on to was Vaynerchuk´s web site. I saw a video he had posted about Dominos issue, of which I didn’t know anything about. To understand what he was talking about, I first researched what this Dominos issue was about. After that, I could understand and appreciate Gary Vaynerchuk´s video a lot. He was talking about how important and effective social media has become. He says that people think that in so many ways social media can have a downside and hurt people´s or companies´ reputations, but he also states that this same issue is what makes social media so awesome. It is true that some people can use it to do bad things, but as well, greater things can also be done to put the bad things aside. Truth always wins, he says. Vaynerchuk wants companies and people to understand that they can´t control their messages anymore because they are now owned by the people, everyone has a voice and can say what they think, want or dream. What the game is about is how companies respond or address things. There is where they can be authentic and make a difference.

Then I started researching about Brazen Careerist. I found out that it is a web site that helps companies to find candidates for jobs. But it is not one of those common web sites where you put your resume and that’s it. This one offers interaction between employers and employees through new media like creating profiles, blogs and interesting conversations. In this way, companies can find new, smart, and creative talent. This new way of looking for jobs and finding employees is going to get bigger. People now a days have to realize that they have to adapt their professional life to new technology and media. It is not enough to send resumes and hire people because of their grades or achievements anymore. Instead, now it is about interaction and adapting to what is new. Knowing how people think, what they want, and what they have to say is vital and will make businesses become bigger.

I wanted to relate these two words, Gary Vaynerchuk and Brazen Careerist, and I did. After watching other videos about Vaynerchuk, I realized that he had a lot to say about the necessity of adapting to new technology, and also, he encouraged people to go and do only what they enjoy doing. He says it´s not enough to do something just to get money, but that you should do what you love to do and be very happy. I see in his thoughts a lot of Gen Y. They want to do what makes them happy and nothing else. So, Brazen Careerist is a web site that encourages and offers the same; ways to express your feelings and say what you love and want of your life and career. In other words, I think that the message here is that social media is about sharing thoughts, ideas, feelings and more; and that is what now a days is being valued the most.

Social Media

It is very important to know the exact meaning of these two words to understand what social media is. First we have that social is the relation between people and how they behave in their environment, and on the other hand we know media as the storage and transmission tools used to store and deliver information. So what is the first idea that comes to your mind when you put these two words together? Before I started to research, I thought that social media was related to mass communication and advertising, in fact it is true but the real meaning is this one: social media is information content created by people using highly accessible and scalable publishing technologies. A short meaning should be the way that people create and share information all around the world.

It also says that social media is the union between sociology, a branch of social science that analyzes the human social structure, and technology, that is all the material objects of use to humanity, such as machines, hardware or utensils. It says that because sociology is referring to human creativity, how they create all this information and in which way they can express it (blogs, internet forums, micro-blogging, social networking, discussion groups, social network aggregation, and events), and technology because it is the tool that people use to share the information they create. I think that this fusion is quite interesting because it teaches us how the technology is in constant evolution, and how the people are more and more connected thanks to it.

Well, enough about important meanings and significant terms, I’m now going to talk about the importance of social media. It is very important because it transforms the readers into publishers, now they have the chance to put across them and say whatever they want, they can talk about a lot of good topics that could be controversial, conservative, political, formal, or funny. Another good reason that makes this kind of media so popular is that it allows people to meet and connect in the internet so they can form personal relationships and also develop businesses. I think that social media is very useful and fun because it opens your mind to new cultures and ideas that you never knew before, and most important, it invites you to share your own information content with the world, using mainly the internet.

Social media is not only the present, but also the future. I have no doubt that it is going to continue growing and developing in ways that we don’t expect or know. People like it so much because in this modern world, appearances, traditions and prejudices are somewhat left behind. The majority of people now want to show who they really are, and so they have this new way of expressing themselves and getting to know so much more people around the world. Social media is a creation that reflects our need to communicate in different ways and that need, as everything does, is going to continue growing with time. I think that we have to take advantage of this term and start becoming involved in sharing useful information with people; in that way, we could help each other and maybe become a better world.

Twitter and Facebook Post Huge Growth Numbers in March

Internet is a good way to meet people, isn´t it? Well this is one of many goals that this two huge companies have. They focus on creating people´s profile and exposing them on the internet, so in the article I read, I found it quite interesting that the author is trying to express with real numbers and concrete facts, that people are addicted to this social networking websites.

Believe it or not, Facebook was created by Mark Zuckerberg, a regular student from Harvard University. His main purpose was to develop a simple website that could make students be able to know each other and share information. Now everyone that has an email can create a profile and enter to this website in which you can chat with almost the entire world!

On the other hand we have that one of the biggest issues that this website has, is the privacy.
When you make your own profile you are exposing a lot of personal information that everyone can use for whatever they want, actually in some countries the people use this information to commit crimes such as kidnapping and stealing. So you need to be aware of this at the time you put your personal information there.

Another problem is that many of the users are children; they are the ones that spend all the day on the computer uploading photos, videos and making wall posts to their friends. In some schools this is a predicament because some kids are writing offensive comments to the people, or they upload some inappropriate photos that create a bad reputation to the schools, so, many of these schools are prohibiting the use of these websites on their computers labs.

Twitter is the third most used social network, Facebook is the first one followed by Myspace. I prefer Facebook but it doesn´t matter which one you use, the point here is that this millionaire companies are opening doors to a massive commercialization of people´s information. Some people don´t know this, but these websites sell the information to the companies for advertising, and that´s another good point here, these websites are a good way to advertise because millions of people are able to watch it, and can watch your product. This news article reveals the huge importance that social networking on the internet has in everyone´s lives. But, as it is commonly said, everything to its extreme is bad. We have to be more careful with the dependence we are creating to these sites.